Whiteboard Friday - Optimizing Topic Pages

Posted by great scott!

January 28, 2010

This week we're pleased to welcome Marshall Simmonds, CEO of Define Search Strategies and Chief Strategist for the New York Times, to Whiteboard Studios. Whether or not to use topic pages--and how to use them effectively--is a topic of some debate in the SEO world. Well, who better to ask about it than the guy in charge of SEO strategy for the NYT and About.com, two of the topic page-iest sites on the web?

If you're using a topic page strategy, or you've considered it, watch this week's Whiteboard Friday. Marshall breaks down how and when they can be effective, pros and cons, as well as expenses and advantages to the strategy.

Do you like this post? Yes No

Uncategorized

You Like! Please Share

SEO for Video Content Posted by great scott!This week we're talking about video optimization. Video has become one of the most...

WhiteBEARD Friday - 12 Link Strategies of Searchmas Posted by great scott!Welcome back to our second installment of this very special WhiteBEARD Friday!...

Whiteboard Friday - The Microsite Mistake Posted by great scott!This week we'll look at an all too common misconception: the idea that building...

Whiteboard Friday - Email Marketing & SEO Posted by great scott!Some call it old-school, but email marketing is still among the most effective...

Grab This Widget

If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.